Engagement & Revenue Enhancement Solutions

Google Certified Publishing Partner (GCPP)

CoolBoots is among a select group of companies holding an exclusive certification from Google. As a Google Certified Publishing Partner (GCPP), CoolBoots receives extensive support and tools from Google to optimize ad demand for its partners.

Creators are the fastest-growing category of small businesses today.

The Creator

A creator is an individual or a small to mid-size business that uses its skills, expertise and passion to create content and products promoting it within its user community.

Mindshare and funds shift towards creators, social and influencer marketing has become table stakes for the brands globally, with billions of dollars being assigned to tap and grow the creator economy.

While the brand spending is sizable, it's spread across millions of creators and the best bucks go to the top category creators who drive consistent and viral user engagement.

Creators are the fastest-growing category of small businesses today.

Key challenges encountered by Creators:

Multiple platforms to toggle between for users engagement

Brand and Sponserships limited to top 1% creators only

Financial and cash flow unpredictability

Creative block in a competitive environment

A shift in creators' entrepreneurial aspirations requires

77% of creators worry about being dependent on social media for their earnings.

Shift in creators entrepreneurial aspirations requires

The Need

Monetization and Engagement solutions that help Creators focus on their Creativity and Optimize marketing spending.

Sustainable solutions that automatically deliver more value throughout their community and among their members.

Financial products to Leverage Scaling Opportunities.

77% of creators worry about being dependent on social media for their earnings.

How does CoolBoots stack up in the equation?

The CoolBoots team has decades of experience in the dynamic digital domain evolution.

Through its products and services, CoolBoots reaches out to over 6,000+ publishers and creators globally, attaining unparalleled insights into the existing and foreseeable trends, challenges, and gaps. We perennially work towards these opportunity areas to stay connected with our partner community through pioneering transformative solutions.